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What traffic information will do in future
TomTom is a market leader in providing traffic services and products around the globe. With a market reach of 47 countries, its services aim to make the journey of the driver both safer and faster. However, the customer portfolio of the company, although indeed placing a strong focus on users and drivers, also caters to public authorities. It is public authorities that are the ones burdened with the responsibility of ensuring viable traffic flows and efficient use of the infrastructure, as traffic is very much related to enabling transport, commerce and healthy economies. But with rapid speed, new options become available. With Nick Cohn, Senior Traffic Expert at TomTom, we talked about how intelligent traffic management will look like in the near future.