Striving for perfection and the noble art of horology at IWC
Haute horlogerie is all about first-class, distinctive watchmaking artistry. In the quest for the perfect embodiment of the ‘code of beauty’, we have only the very best place on the world stage. IWC has been a fixed feature of the international market as a leading manufacturer since 1868, wowing watch aficionados with its timeless designs. Christian Knoop, Head Designer at IWC, provides insight into the long-established Swiss company, into the significance of many years of craftsmanship and into the role of being one of the world’s leading brands within the luxury watches segment.
Read our latest whitepaper we authored together with Global Data Movement Ally Bayard Consulting
Customer and employee interaction in the focus of digitalisation