In conversation with Saim Rolf Alkan about the two classes in e-commerce
Online trade is on route to become a two-tier class society. Observers see a development in which Amazon, Otto and other big players dominate the markets with their capabilities and capital at hand. In conversation with Saim Rolf Alkan, Managing Director of ax semantics, a technology leader in automated copywriting, Temel Kahyaoglu, Chief Analyst at The Group of Analysts, discusses the new requirements for online trading and whether marketing automation holds the answer to future questions.
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Read our latest whitepaper we authored together with Global Data Movement Ally Bayard Consulting
Customer and employee interaction in the focus of digitalisation