IN CONVERSATION WITH MARTIN BARZAUNER, HUBERT PETER & MARCUS RÜBSAM

Martin Barzauner, Hubert Peter and Marcus Rübsam on customer engagement & commerce

The SAP takeover of hybris caused an incomparable transformation in the E-Business area of both companies in the past two years. With the formation of the CEC group within SAP, a powerful holistically-thinking unity is to be created.