Lake House Meersburg, August 2024. TGOA publishes a brand new Market Performance Wheel for BetterCommerce.
The analyst house The Group of Analysts (TGOA) aims to deliver transparency in the software market through its unique assessment method called the Market Performance Wheel (MPW). The MPW enables the market to better understand the digitalisation potentials that the respective solutions provide. To achieve this, the assessment tool sheds light on four strategic areas: ability to perform, market performance, future proof, and technology. In contrast to traditional analyst approaches, the goal is not to compare software on a feature level but to distil the very essence of every player, thereby enabling companies to assess whether they fit strategically.
Now, TGOA has published a new MPW based on detailed communications with BetterCommerce. The UK software vendor solves complex commerce problems for B2B and B2C businesses with its end-to-end commerce solutions, which comprise PIM, eCommerce, CMS, OMS, analytics, and AI-based recommendation modules.
Get in touch with our media contact Anja:
anja@tgoa.com
+49 (0)175 43831871
