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Peter O’Neill is one of the world’s leading authorities on B2B marketing. He’s written about, and consulted extensively with, marketing practitioners at Fortune 100 and mid-market B2B companies around the world that are digitizing their marketing and selling initiatives. He also assists many software and SaaS vendors in their product marketing and go-to-market strategies.
Until recently, he was a vice president and research director at a global business and advisory services firm where he authored many definitive research reports around modern B2B marketing.