{"title":"BERTSCH","description":"","products":[{"product_id":"knowledge-on-demand","title":"Knowledge on demand","description":"\u003cp\u003e\u003cstrong\u003eHow Augmented Reality brings knowledge to the shop floor\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe term Industry 4.0 represents the digital transformation of all areas of society and the economy. This includes the transfer of knowledge, which plays a big part in industry, for example – increasingly complex facilities and an increasing shortage of skilled labour create a field of tension which can only be met by deploying systems from the Information Supply Chain Management. Knowledge on Demand tries to solve this problem by providing knowledge transfer in the immediate work context, for example by using augmented reality.\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"English","offer_id":38082006876313,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true},{"title":"Deutsch","offer_id":38082006909081,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/whitepaper.units.png?v=1616950885"},{"product_id":"bertsch-2015-pim-mpw","title":"BERTSCH INNOVATION","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003eBertsch Innovation GmbH is a leading software manufacturer and professional services provider for omnichannel product and media communication. Our innovative software for product information management (PIM) and digital asset management (DAM), mediacockpit, offers centralized information management enabling and optimizing omnichannel content syndication. This includes classic channels such as web and print, as well as modern client touch points like mobile and point-of-sale. Our experienced team has successfully implemented systems for over 1000 customers in the past 20 years. Bertsch Innovation offers software and solutions for all industries handling product master data, digital media assets or service information. Our customers are active in retail, manufacturing, automotive, and wholesale.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003e\u003cem data-mce-fragment=\"1\"\u003eGet in touch with Bertsch Innovation:\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ca href=\"http:\/\/www.bertschinnovation.com\/\" title=\"Bertsch Innovation Website\" data-mce-fragment=\"1\" data-mce-href=\"http:\/\/www.bertschinnovation.com\/\" target=\"_blank\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\" mce-data-marked=\"1\"\u003ewww.bertschinnovation.com\u003c\/span\u003e\u003c\/a\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003ca href=\"mailto:info@bertschinnovation.com\" title=\"Write an email to Bertsch Innovation\" data-mce-fragment=\"1\" data-mce-href=\"mailto:info@bertschinnovation.com\" target=\"_blank\"\u003einfo@bertschinnovation.com\u003c\/a\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003ca href=\"tel:497119688160\" data-mce-fragment=\"1\" data-mce-href=\"tel:497119688160\"\u003e+43 (0)711 9688160\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":38151741243545,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/MPW_PIM_2015_Q1_Bertsch.png?v=1616448165"},{"product_id":"bertsch-innovation-2017-pim-mpw","title":"BERTSCH INNOVATION","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003eBertsch Innovation GmbH is a leading software manufacturer and professional services provider for omnichannel product and media communication. Our innovative software for product information management (PIM) and digital asset management (DAM), mediacockpit, offers centralized information management enabling and optimizing omnichannel content syndication. This includes classic channels such as web and print, as well as modern client touch points like mobile and point-of-sale. Our experienced team has successfully implemented systems for over 1000 customers in the past 20 years. Bertsch Innovation offers software and solutions for all industries handling product master data, digital media assets or service information. Our customers are active in retail, manufacturing, automotive, and wholesale.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003e\u003cem data-mce-fragment=\"1\"\u003eGet in touch with Bertsch Innovation:\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ca href=\"http:\/\/www.bertschinnovation.com\/\" title=\"Bertsch Innovation Website\" data-mce-fragment=\"1\" data-mce-href=\"http:\/\/www.bertschinnovation.com\/\" target=\"_blank\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\" mce-data-marked=\"1\"\u003ewww.bertschinnovation.com\u003c\/span\u003e\u003c\/a\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003ca href=\"mailto:info@bertschinnovation.com\" title=\"Write an email to Bertsch Innovation\" data-mce-fragment=\"1\" data-mce-href=\"mailto:info@bertschinnovation.com\" target=\"_blank\"\u003einfo@bertschinnovation.com\u003c\/a\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003ca href=\"tel:497119688160\" data-mce-fragment=\"1\" data-mce-href=\"tel:497119688160\"\u003e+43 (0)711 9688160\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":38151823884441,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/MPW_PIM_2017_Q2_Bertsch.png?v=1616448293"},{"product_id":"bertsch-innovation-2019-pim-mpw","title":"BERTSCH INNOVATION","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003eBertsch Innovation GmbH is a leading software manufacturer and professional services provider for omnichannel product and media communication. Our innovative software for product information management (PIM) and digital asset management (DAM), mediacockpit, offers centralized information management enabling and optimizing omnichannel content syndication. This includes classic channels such as web and print, as well as modern client touch points like mobile and point-of-sale. Our experienced team has successfully implemented systems for over 1000 customers in the past 20 years. Bertsch Innovation offers software and solutions for all industries handling product master data, digital media assets or service information. Our customers are active in retail, manufacturing, automotive, and wholesale.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003e\u003cem data-mce-fragment=\"1\"\u003eGet in touch with Bertsch Innovation:\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ca href=\"http:\/\/www.bertschinnovation.com\/\" title=\"Bertsch Innovation Website\" data-mce-fragment=\"1\" data-mce-href=\"http:\/\/www.bertschinnovation.com\/\" target=\"_blank\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\" mce-data-marked=\"1\"\u003ewww.bertschinnovation.com\u003c\/span\u003e\u003c\/a\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003ca href=\"mailto:info@bertschinnovation.com\" title=\"Write an email to Bertsch Innovation\" data-mce-fragment=\"1\" data-mce-href=\"mailto:info@bertschinnovation.com\" target=\"_blank\"\u003einfo@bertschinnovation.com\u003c\/a\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003ca href=\"tel:497119688160\" data-mce-fragment=\"1\" data-mce-href=\"tel:497119688160\"\u003e+43 (0)711 9688160\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":38151848099993,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/MPW_PIM_2019_Bertsch_BdA.png?v=1616448415"},{"product_id":"mastered-automotive-data","title":"Mastered Automotive Data","description":"Leistungsfähige Produktinformations- und Medienmanagementsysteme sind die Antwort auf die Herausforderungen, die mit der zunehmenden Digitalisierung im Automotive Aftermarket einhergehen. Mit ihnen lässt sich auch die steigende Anzahl an Kommunikationskanälen in den Griff bekommen und mit aktuellen, korrekten und adressatengerechten Informationen beliefern. Sie bieten das richtige Rüstzeug für strategische Entscheidungen und Weiterentwicklungen.","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":38169103368345,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/Unit.png?v=1616947460"},{"product_id":"bertsch-innovation-2015-dam-mpw","title":"BERTSCH INNOVATION","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003eBertsch Innovation GmbH is a leading software manufacturer and professional services provider for omnichannel product and media communication. Our innovative software for product information management (PIM) and digital asset management (DAM), mediacockpit, offers centralized information management enabling and optimizing omnichannel content syndication. This includes classic channels such as web and print, as well as modern client touch points like mobile and point-of-sale. Our experienced team has successfully implemented systems for over 1000 customers in the past 20 years. Bertsch Innovation offers software and solutions for all industries handling product master data, digital media assets or service information. Our customers are active in retail, manufacturing, automotive, and wholesale.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003e\u003cem data-mce-fragment=\"1\"\u003eGet in touch with Bertsch Innovation:\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ca href=\"http:\/\/www.bertschinnovation.com\/\" title=\"Bertsch Innovation Website\" data-mce-fragment=\"1\" data-mce-href=\"http:\/\/www.bertschinnovation.com\/\" target=\"_blank\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\" mce-data-marked=\"1\"\u003ewww.bertschinnovation.com\u003c\/span\u003e\u003c\/a\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003ca href=\"mailto:info@bertschinnovation.com\" title=\"Write an email to Bertsch Innovation\" data-mce-fragment=\"1\" data-mce-href=\"mailto:info@bertschinnovation.com\" target=\"_blank\"\u003einfo@bertschinnovation.com\u003c\/a\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003ca href=\"tel:497119688160\" data-mce-fragment=\"1\" data-mce-href=\"tel:497119688160\"\u003e+43 (0)711 9688160\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":39569512726681,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/MPW_MAM_2015_Q1_BertschKopie.png?v=1616614082"},{"product_id":"bertsch-innovation-2017-dam-mpw","title":"BERTSCH INNOVATION","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003eBertsch Innovation GmbH is a leading software manufacturer and professional services provider for omnichannel product and media communication. Our innovative software for product information management (PIM) and digital asset management (DAM), mediacockpit, offers centralized information management enabling and optimizing omnichannel content syndication. This includes classic channels such as web and print, as well as modern client touch points like mobile and point-of-sale. Our experienced team has successfully implemented systems for over 1000 customers in the past 20 years. Bertsch Innovation offers software and solutions for all industries handling product master data, digital media assets or service information. Our customers are active in retail, manufacturing, automotive, and wholesale.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003e\u003cem data-mce-fragment=\"1\"\u003eGet in touch with Bertsch Innovation:\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ca href=\"http:\/\/www.bertschinnovation.com\/\" title=\"Bertsch Innovation Website\" data-mce-fragment=\"1\" data-mce-href=\"http:\/\/www.bertschinnovation.com\/\" target=\"_blank\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\" mce-data-marked=\"1\"\u003ewww.bertschinnovation.com\u003c\/span\u003e\u003c\/a\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003ca href=\"mailto:info@bertschinnovation.com\" title=\"Write an email to Bertsch Innovation\" data-mce-fragment=\"1\" data-mce-href=\"mailto:info@bertschinnovation.com\" target=\"_blank\"\u003einfo@bertschinnovation.com\u003c\/a\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003ca href=\"tel:497119688160\" data-mce-fragment=\"1\" data-mce-href=\"tel:497119688160\"\u003e+43 (0)711 9688160\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":39569521475737,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/MPW.DAM_456c12c9-e940-47a4-b47a-61dedd906ecb.png?v=1616614173"},{"product_id":"bertsch-innovation-2019-dam-mpw","title":"BERTSCH INNOVATION","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003eBertsch Innovation GmbH is a leading software manufacturer and professional services provider for omnichannel product and media communication. Our innovative software for product information management (PIM) and digital asset management (DAM), mediacockpit, offers centralized information management enabling and optimizing omnichannel content syndication. This includes classic channels such as web and print, as well as modern client touch points like mobile and point-of-sale. Our experienced team has successfully implemented systems for over 1000 customers in the past 20 years. Bertsch Innovation offers software and solutions for all industries handling product master data, digital media assets or service information. Our customers are active in retail, manufacturing, automotive, and wholesale.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\"\u003e\u003cem data-mce-fragment=\"1\"\u003eGet in touch with Bertsch Innovation:\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003ca href=\"http:\/\/www.bertschinnovation.com\/\" title=\"Bertsch Innovation Website\" data-mce-fragment=\"1\" data-mce-href=\"http:\/\/www.bertschinnovation.com\/\" target=\"_blank\"\u003e\u003cspan class=\"s1\" data-mce-fragment=\"1\" mce-data-marked=\"1\"\u003ewww.bertschinnovation.com\u003c\/span\u003e\u003c\/a\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003ca href=\"mailto:info@bertschinnovation.com\" title=\"Write an email to Bertsch Innovation\" data-mce-fragment=\"1\" data-mce-href=\"mailto:info@bertschinnovation.com\" target=\"_blank\"\u003einfo@bertschinnovation.com\u003c\/a\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003ca href=\"tel:497119688160\" data-mce-fragment=\"1\" data-mce-href=\"tel:497119688160\"\u003e+43 (0)711 9688160\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":39569531502745,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/MPW.DAM_abdae29d-47a5-44a7-8251-6d3f3b415529.png?v=1616614301"},{"product_id":"bertsch-innovation-yellow-pages-dam","title":"BERTSCH INNOVATION","description":"\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eBertsch Innovation GmbH is a leading software manufacturer and professional services provider for omnichannel product and media communication. Our innovative software for product information management (PIM) and digital asset management (DAM), mediacockpit, offers centralized information management enabling and optimizing omnichannel content syndication. This includes classic channels such as web and print, as well as modern client touch points like mobile and point-of-sale. Our experienced team has successfully implemented systems for over 1000 customers in the past 20 years.\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003eBertsch Innovation offers software and solutions for all industries handling product master data, digital media assets or service information. Our customers are active in retail, manufacturing, automotive, and wholesale.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cem\u003eGet in touch with Bertsch Innovation:\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"http:\/\/www.bertschinnovation.com\" title=\"Bertsch Innovation Website\" target=\"_blank\"\u003e\u003cspan class=\"s1\" mce-data-marked=\"1\"\u003ewww.bertschinnovation.com\u003c\/span\u003e\u003c\/a\u003e\u003cbr\u003e\u003ca href=\"mailto:info@bertschinnovation.com\" title=\"Write an email to Bertsch Innovation\" target=\"_blank\"\u003einfo@bertschinnovation.com\u003c\/a\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003ca href=\"tel:497119688160\"\u003e+43 (0)711 9688160\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":39846968721561,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/files\/yellow.pages.bertsch.innovation.dam.png?v=1721370508"},{"product_id":"bertsch-innovation-yellow-pages-pim","title":"BERTSCH INNOVATION","description":"\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eBertsch Innovation GmbH is a leading software manufacturer and professional services provider for omnichannel product and media communication. Our innovative software for product information management (PIM) and digital asset management (DAM), mediacockpit, offers centralized information management enabling and optimizing omnichannel content syndication. This includes classic channels such as web and print, as well as modern client touch points like mobile and point-of-sale. Our experienced team has successfully implemented systems for over 1000 customers in the past 20 years. Bertsch Innovation offers software and solutions for all industries handling product master data, digital media assets or service information. Our customers are active in retail, manufacturing, automotive, and wholesale.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cem\u003eGet in touch with Bertsch Innovation:\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca title=\"Bertsch Innovation Website\" href=\"http:\/\/www.bertschinnovation.com\/\" target=\"_blank\"\u003e\u003cspan class=\"s1\" mce-data-marked=\"1\"\u003ewww.bertschinnovation.com\u003c\/span\u003e\u003c\/a\u003e\u003cbr\u003e\u003ca title=\"Write an email to Bertsch Innovation\" href=\"mailto:info@bertschinnovation.com\" target=\"_blank\"\u003einfo@bertschinnovation.com\u003c\/a\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003ca href=\"tel:497119688160\"\u003e+43 (0)711 9688160\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":39847007715481,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/files\/yellow.pages.bertsch.innovation.pim.png?v=1721370456"},{"product_id":"anpassen","title":"ANPASSEN","description":"\u003cp\u003e\u003cstrong\u003eAber bitte mit Spaß!\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eFehlende oder nicht adäquat überwachte Compliance-Regelungen wurden in der Vergangenheit bereits einigen Großunternehmen zum Verhängnis, und das Ergebnis bewegt sich nicht selten bei einer zweistelligen Millionenklage oder noch höheren Schadensersatzforderungen.\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":39848610693273,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/article.units_ac7d3ee7-cc57-4850-a374-e1aa2b3255a4.png?v=1618946851"},{"product_id":"cyber-crime","title":"Cyber Crime","description":"\u003cp\u003e\u003cstrong\u003eTracking down the perpetrators\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e﻿As people conduct more of their private lives online, attackers are increasingly focused on using the intersection of the physical and digital world to their advantage. In 2015, the American software company Symantec saw a resurgence of many tried-and-true scams. Cybercriminals revisited fake technical support scams which saw a 200 percent increase last year.\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"English","offer_id":41090053505177,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true},{"title":"Deutsch","offer_id":41090053537945,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/article.units.bertsch.png?v=1631522207"},{"product_id":"ready-for-colour","title":"Ready for colour","description":"\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003e\u003cstrong\u003eAxalta colours up the industry\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eAxalta Coating Systems’ story of success goes back to the year 1866 when Otto Louis Herberts laid the company’s foundation in the German city of Wuppertal. He was the first to introduce coatings in Germany – initially for horse-drawn carriages, later for the first automobiles. Since then, the company has grown to become a leading global provider of liquid and powder coatings.\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"English","offer_id":41899143987434,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true},{"title":"Deutsch","offer_id":41899144020202,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/article.units.bertsch_c04a2e64-3168-4209-ba71-96bb0d617a74.png?v=1634652375"},{"product_id":"masterfully-staged","title":"Masterfully staged","description":"\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003e\u003cstrong\u003egoalgetter.TV creates soccer moments for eternity\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eFor FC Basel, the Swiss Football League came to a masterful end. In the German Bundesliga though, the last day of matches held rather dramatic turns for fans, players and clubs alike, especially those from the south of the republic. Stuttgart remains excellent, Freiburg relegates. We saw pure emotions and literally moving images.\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"English","offer_id":42138578845930,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true},{"title":"Deutsch","offer_id":42138578878698,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/bertsch.article.units.png?v=1638179579"},{"product_id":"zielgerichtet-nach-vorne","title":"Zielgerichtet nach vorne","description":"\u003cp\u003e\u003cstrong\u003eSNA Europe baut digitales Marketing weiter aus\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eDie Erfolgsgeschichte des Unternehmens SNA Europe reicht weit zurück. Öberg begann 1850 mit der Produktion von Feilen in Eskilstuna in Schweden. Bereits im letzten Jahrhundert wurden in Schweden die ersten Sägen und Rohrzangen hergestellt und Johan Petter Johansson erhielt im Jahr 1888 das erste von vielen Patenten.\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":42346657153258,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/bertsch_zielgerichtet_article.units.png?v=1641894166"},{"product_id":"preisetiketten-auf-knopfdruck","title":"Preisetiketten auf Knopfdruck","description":"\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003e\u003cstrong\u003eAusgezeichnet über das Web: 40.000 Artikel in 8 Sprachen\u003cspan class=\"Apple-converted-space\" data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eDie Mercedes-Benz Accessories GmbH bietet mit dem MBA-Portal Händlern und Mitarbeitern bereits seit gut drei Jahren eine zentrale Informationsplattform für Produktkommunikation und Marketing an. Von dort aus erreichen die Benutzer bequem und mittels gesicherter Single-Sign-On-Authentifizierung die unterschiedlichsten Systeme für Datenrecherche und Downloads. Neben dem zentralen ODUS (Online Produktkatalog) sind dies mittlerweile gut ein halbes Dutzend Werkzeuge für den täglichen Gebrauch, unter anderem PAT („PKW Accessories Tool“), PRIMOS („Print Media Order System“), das ePaper-Portal, ein eigener Bereich für Schulungsunterlagen sowie seit wenigen Wochen auch das webbasierte Publikationsmodul PAZ („Preisauszeichnungstool“).\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":42409875079402,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/article.units.dam.png?v=1643034694"},{"product_id":"sekundenschnell-publiziert","title":"Sekundenschnell  publiziert","description":"\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDigital Content mit dem Medienkiosk kuschk\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eSmartphones und Tablets boomen. Publikationen werden in Zukunft vermehrt auf mobilen Geräten konsumiert. Bertsch Innovation bietet mit kuschk Firmenkunden einen eigenen digitalen Medienkiosk an, um Produkt- und Firmeninformationen mobil optimiert zu publizieren und sicher zu verteilen.\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":42464431472874,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/article.units.bertsch_fa8d183c-e077-4582-b067-4710e5b862c3.png?v=1644310285"},{"product_id":"bertsch-innovation-mpw","title":"BERTSCH INNOVATION - MPW (2022)","description":"\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eBertsch Innovation GmbH is a leading software manufacturer and professional services provider for omnichannel product and media communication. Our innovative software for product information management (PIM) and digital asset management (DAM), mediacockpit, offers centralized information management enabling and optimizing omnichannel content syndication. This includes classic channels such as web and print, as well as modern client touch points like mobile and point-of-sale. Our experienced team has successfully implemented systems for over 1000 customers in the past 20 years.\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003eBertsch Innovation offers software and solutions for all industries handling product master data, digital media assets or service information. Our customers are active in retail, manufacturing, automotive, and wholesale.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cem\u003eGet in touch with Bertsch Innovation:\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"http:\/\/www.bertschinnovation.com\" title=\"Bertsch Innovation Website\" target=\"_blank\"\u003e\u003cspan class=\"s1\" mce-data-marked=\"1\"\u003ewww.bertschinnovation.com\u003c\/span\u003e\u003c\/a\u003e\u003cbr\u003e\u003ca href=\"mailto:info@bertschinnovation.com\" title=\"Write an email to Bertsch Innovation\" target=\"_blank\"\u003einfo@bertschinnovation.com\u003c\/a\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003ca href=\"tel:497119688160\"\u003e+43 (0)711 9688160\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":42475124195562,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/0.png?v=1644490698"},{"product_id":"tgoa-on-bertsch-innovation","title":"TGOA ON BERTSCH INNOVATION","description":"\u003cp\u003e\u003cstrong\u003eThe 2022 Market Performance Wheel of Bertsch Innovation is out!\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003e\u003cem\u003e\u003cstrong\u003e﻿Lake House \u003c\/strong\u003e\u003c\/em\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003e\u003cem\u003eMeersburg, February 2022.\u003c\/em\u003e \u003cstrong data-mce-fragment=\"1\"\u003eTGOA publishes the new Market Performance Wheel for mediacockpit from German vendor Bertsch Innovation.\u003c\/strong\u003e\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe analyst house The Group of Analysts (TGOA) aims at delivering transparency in the software market through its unique assessment method called Market Performance Wheels (MPWs). The MPWs enable the market to better understand the digitalisation potentials the respective solutions provide. For this, the assessment tool sheds light on four strategic areas: ability to perform, market performance, future proof, and technology. In contrast to traditional analyst approaches, the goal is not to compare software on a feature level, but to distill the very essence of every player, thereby enabling companies to assess whether they fit strategically.\u003c\/p\u003e\n\u003cp\u003eNow, TGOA has published the first MPW of the year 2022, based on a thorough exchange with Bertsch Innovation GmbH. The German vendor offers mediacockpit for omnichannel product and media communication and the new MPW assesses its performance for the areas product information management (PIM), product experience management (PXM), and multi-domain master data management (MDM).\u003c\/p\u003e\n\u003cp\u003eThe PIM MPW of Bertsch Innovation gives a clear picture of the strengths of mediacockpit. While the overall performance in all four categories is on a high level, there are noticeable peaks when it comes to customer performance (23 out of 25 points) and customer experience (24 out of 25 points). The remarkable overall achievement in the area of technology (21 out of 25 points) gives a hint what might be one reason for these good results. Especially when it comes to the ability to adapt to customers’ preferences, the Stuttgart-based vendor gives a convincing picture.\u003c\/p\u003e\n\u003cp\u003e“\u003cspan data-mce-fragment=\"1\"\u003eThe MPW reflects our efforts to make our customers happy. We help retailers and manufacturers to win and retain customers through outstanding product and media data. As a software manufacturer, our products ensure the success of our customers in the development and realization of their product data strategy for their sales and marketing channels\u003c\/span\u003e”, says Wolfgang Zingler, CEO of Bertsch Innovation.\u003c\/p\u003e\n\u003cp\u003eTo make customer performance a lasting strength, it is important to establish the right future-oriented mindset. “Things are changing quickly, and this is especially true in the PIM market. Vendors with low ability to react run the risk of lagging behind their more innovative competitors”, argues Temel, Chief Analyst and CEO of TGOA. Hence, the very good results in these areas make a strong case for Bertsch Innovation being able to keep their position as a love brand for their customers in the long run. \u003c\/p\u003e\n\u003cp\u003eTGOA encourages to direct all questions regarding mediacockpit, Bertsch Innovation, the Market Performance Wheel and its methodology to \u003ca href=\"mailto:heads@tgoa.com\"\u003eheads@tgoa.com\u003c\/a\u003e. Our analysts will take care of any queries and handle every question, information, and conversation confidentially.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003cspan class=\"Apple-converted-space\"\u003e\u003cmeta charset=\"utf-8\"\u003eThe MPW is available for free download \u003ca href=\"https:\/\/tgoa.com\/products\/bertsch-innovation-mpw\" title=\"Bertsch Innovation MPW 2022\" target=\"_blank\"\u003ehere\u003c\/a\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cspan class=\"Apple-converted-space\"\u003eFor any questions or interview requests please reach out to \u003ca title=\"Anja Fahs\" href=\"https:\/\/tgoa.com\/collections\/analysts\/products\/anja\" target=\"_blank\"\u003eAnja Fahs\u003c\/a\u003e, Head of PR at The Group of Analysts:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"mailto:anja@tgoa.com\" title=\"Write an email to Anja\" target=\"_blank\"\u003eanja@tgoa.com\u003c\/a\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003ca href=\"tel:491754383187\"\u003e+49 (0)175 438 31 87\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"English","offer_id":42515694911722,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":true},{"title":"Deutsch","offer_id":42515694944490,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/media.mpw.bertsch.en.png?v=1645350632"},{"product_id":"bertsch-innovation","title":"BERTSCH INNOVATION - MPW (2022)","description":"\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eBertsch Innovation GmbH is a leading software manufacturer and professional services provider for omnichannel product and media communication. Our innovative software for product information management (PIM) and digital asset management (DAM), mediacockpit, offers centralized information management enabling and optimizing omnichannel content syndication. This includes classic channels such as web and print, as well as modern client touch points like mobile and point-of-sale. Our experienced team has successfully implemented systems for over 1000 customers in the past 20 years.\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003eBertsch Innovation offers software and solutions for all industries handling product master data, digital media assets or service information. Our customers are active in retail, manufacturing, automotive, and wholesale.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cem\u003eGet in touch with Bertsch Innovation:\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"http:\/\/www.bertschinnovation.com\" title=\"Bertsch Innovation Website\" target=\"_blank\"\u003e\u003cspan class=\"s1\" mce-data-marked=\"1\"\u003ewww.bertschinnovation.com\u003c\/span\u003e\u003c\/a\u003e\u003cbr\u003e\u003ca href=\"mailto:info@bertschinnovation.com\" title=\"Write an email to Bertsch Innovation\" target=\"_blank\"\u003einfo@bertschinnovation.com\u003c\/a\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003ca href=\"tel:497119688160\"\u003e+43 (0)711 9688160\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":43711805489416,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/0_48ba68af-c842-45aa-8aad-d02d8ee08a13.png?v=1669051023"},{"product_id":"one-stop-customer-experience","title":"ONE-STOP CUSTOMER EXPERIENCE","description":"\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eThe perfect \u003c\/b\u003e\u003c\/span\u003e\u003cspan class=\"s1\"\u003e\u003cb\u003eConnection\u003c\/b\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIn order to be able to quickly and effectively assign the appropriate digital content such as images or videos to the related product information, PIM and DAM must be integrated very closely with each other and permit links between the respective data. This forms the basis for product content management, which, along with channel management, ensures smooth product communication.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eOne-stop Product Content Experience describes the next expansion stage for the interaction of these elementary building blocks. In this form, PIM and DAM are used as components of the same system and, as a result, a particularly integrative combination of the data managed within them is accomplished. When combined with an integrated channel management system, this approach unites the advantages of best-of-breed and platform thinking and supports companies particularly effectively in the many different areas in which product content is required.\u003c\/p\u003e\n\u003cp class=\"p1\" data-mce-fragment=\"1\"\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Englisch","offer_id":43836313043208,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true},{"title":"Deutsch","offer_id":43836313075976,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/headsup.bertsch.eng.png?v=1671101910"},{"product_id":"product-content-as-a-service","title":"Product Content as a Service","description":"\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eIn many industries, competitor products appear on the digital commerce stage overnight and steal consumers’ attention. With aggressive marketing and a permanent presence on all digital and social channels, they draw the interest of potential buyers away from one’s offerings. Even in industries where the competitive pressure is not currently very high, companies still feel a growing need to create consistent product experiences across all touchpoints with their target audiences. Consequently, companies are building up their communication in line with today's standards.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eThe customer journey is moving into closer focus for those responsible for marketing and sales – new ways are continually being explored to convert prospects into customers. To do so successfully, all information presented must be of the highest quality and speak a consistent language – both in tone and to the eye. If this wasn't already a challenge, the information in the form of product content is created, optimized and delivered instantly. Latencies in product communication are getting shorter and shorter, and it is crucial that companies react to business-relevant impulses from outside in real time. New trends, emerging scandals, and critical comments require an immediate response, be it through statements, adapted value propositions or advertising messages.\u003c\/span\u003e\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"English","offer_id":44410980794632,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true},{"title":"German","offer_id":44410980827400,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/products\/0_e76fc490-9984-4e9c-a147-a1936d7acfb0.png?v=1681471292"},{"product_id":"the-pim-report-2023","title":"THE ANALYST ATLAS OF PRODUCT INFORMATION MANAGEMENT 2023","description":"\u003cp\u003e\u003cstrong\u003eNew Report: The PIM market is expected to reach USD 63.8 billion by 2030.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe Group of Analysts (TGOA) estimates that the global product information management (PIM) market will reach USD 63.8 billion by 2030, growing at a CAGR of 21.09 per cent. This is one of the main findings of the new PIM report published by the renowned analyst house. TGOA identifies the growing importance of e-commerce, data-driven decision-making capabilities, sustainability, and operational efficiency as the main drivers for this remarkable market growth. Additionally, reduced implementation barriers thanks to SaaS technology further fuel the adoption of PIM by smaller and mid-sized companies, according to the analysts.\u003c\/p\u003e\n\u003cp\u003eThe report contains more than 80 pages, including:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eExecutive Summary\u003c\/li\u003e\n\u003cli\u003eMethodology\u003c\/li\u003e\n\u003cli\u003eReport Focus\u003c\/li\u003e\n\u003cli\u003eThe PIM Market\u003c\/li\u003e\n\u003cli\u003eImplications for the Vendor Selection\u003c\/li\u003e\n\u003cli\u003eSummary of Market Performance\u003c\/li\u003e\n\u003cli\u003e40 Detailed Vendor Profiles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAny questions? Get in touch with our analysts: \u003cmeta charset=\"utf-8\"\u003e\u003ca title=\"Write an email to our analysts\" href=\"mailto:heads@tgoa.com\" data-mce-fragment=\"1\" target=\"_blank\" data-mce-href=\"mailto:heads@tgoa.com\"\u003eheads@tgoa.com\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca data-cb-type=\"checkout\" data-cb-plan-id=\"early-bird\"\u003ePurchase now for 1,490 EUR\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003ePrefer an invoice? Insert your details \u003ca href=\"https:\/\/tgoa-yellowpages.typeform.com\/to\/dKdEAJYv\" title=\"Insert your invoice details\" target=\"_blank\"\u003ehere\u003c\/a\u003e and get your copy today!\u003c\/p\u003e\n\u003cp\u003eVendors covered in this report: 4ALLPORTAL, Akeneo, apollon, BAYARD, Bertsch Innovation, Bluestone PIM, censhare, Contentserv, Crossbase, Eggheads, Gepard, Goodson, Incony, Informatica, Infuniq, inriver, insightsoftware, itb, KatanaPIM, Kittelberger, Lobster, myview, Novomind, Perfion, Pimcore, PIMICS, Pimworks, pirobase imperia, Plytix, Precisely, prodexa, Quable, Sales Layer, Salsify, SAP Commerce Cloud, Sepia, Solidpepper, Stibo Systems, Syndigo, Viamedici\u003c\/p\u003e","brand":"The Group of Analysts","offers":[{"title":"Default Title","offer_id":44449923203336,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/files\/0_29336500-1d7a-413f-af91-238ec0caaca9.png?v=1716128670"},{"product_id":"bertsch-innovation-mpw-2024","title":"BERTSCH INNOVATION - MPW (2024)","description":"\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eBertsch Innovation GmbH is a leading software manufacturer and professional services provider for omnichannel product and media communication. Our innovative software for product information management (PIM) and digital asset management (DAM), mediacockpit, offers centralized information management enabling and optimizing omnichannel content syndication. This includes classic channels such as web and print, as well as modern client touch points like mobile and point-of-sale. Our experienced team has successfully implemented systems for over 1000 customers in the past 20 years.\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003eBertsch Innovation offers software and solutions for all industries handling product master data, digital media assets or service information. Our customers are active in retail, manufacturing, automotive, and wholesale.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cem\u003eGet in touch with Bertsch Innovation:\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"http:\/\/www.bertschinnovation.com\" title=\"Bertsch Innovation Website\" target=\"_blank\"\u003e\u003cspan class=\"s1\" mce-data-marked=\"1\"\u003ewww.bertschinnovation.com\u003c\/span\u003e\u003c\/a\u003e\u003cbr\u003e\u003ca href=\"mailto:info@bertschinnovation.com\" title=\"Write an email to Bertsch Innovation\" target=\"_blank\"\u003einfo@bertschinnovation.com\u003c\/a\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003ca href=\"tel:497119688160\"\u003e+49 (0)711 9688160\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":49673814638856,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/files\/0_b0c489a2-356e-4d02-a0b5-9682d99e1621.png?v=1729610615"},{"product_id":"bertsch-innovation-2024","title":"BERTSCH INNOVATION - MPW (2024)","description":"\u003cp class=\"p1\"\u003e\u003cspan class=\"s1\"\u003eBertsch Innovation GmbH is a leading software manufacturer and professional services provider for omnichannel product and media communication. Our innovative software for product information management (PIM) and digital asset management (DAM), mediacockpit, offers centralized information management enabling and optimizing omnichannel content syndication. This includes classic channels such as web and print, as well as modern client touch points like mobile and point-of-sale. Our experienced team has successfully implemented systems for over 1000 customers in the past 20 years.\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003eBertsch Innovation offers software and solutions for all industries handling product master data, digital media assets or service information. Our customers are active in retail, manufacturing, automotive, and wholesale.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan class=\"s1\"\u003e\u003cem\u003eGet in touch with Bertsch Innovation:\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"http:\/\/www.bertschinnovation.com\" title=\"Bertsch Innovation Website\" target=\"_blank\"\u003e\u003cspan class=\"s1\" mce-data-marked=\"1\"\u003ewww.bertschinnovation.com\u003c\/span\u003e\u003c\/a\u003e\u003cbr\u003e\u003ca href=\"mailto:info@bertschinnovation.com\" title=\"Write an email to Bertsch Innovation\" target=\"_blank\"\u003einfo@bertschinnovation.com\u003c\/a\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003ca href=\"tel:497119688160\"\u003e+43 (0)711 9688160\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":49673814933768,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/files\/0_f68f9748-74c2-4afc-b2cb-bb6f6e3325b6.png?v=1721369953"},{"product_id":"market-performance-wheel-update-2024","title":"MARKET PERFORMANCE WHEEL UPDATE 2024","description":"\u003cp class=\"p1\"\u003e\u003cb\u003e\u003cem\u003eLake House Meersburg, July 2024\u003c\/em\u003e. TGOA publishes the 2024 update of The Market Performance Wheel for mediacockpit from German PIM vendor Bertsch Innovation.\u003c\/b\u003e\u003cb\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"text-align: justify;\" data-mce-style=\"text-align: justify;\"\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003eThe analyst house The Group of Analysts (TGOA) aims to deliver transparency in the software market through its unique assessment tool – Market Performance Wheels (MPWs). The MPWs enable the market to better understand the digitalisation potentials that the respective solutions provide. To achieve this, the assessment tool sheds light on four strategic areas: ability to perform, market performance, future proof, and technology. In contrast to traditional analyst approaches, the goal is not to compare software on a feature level but to distil the very essence of each player, thereby enabling companies to assess whether they fit strategically. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"text-align: justify;\" data-mce-style=\"text-align: justify;\"\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB; mso-no-proof: yes;\" data-mce-style=\"mso-ansi-language: EN-GB; mso-no-proof: yes;\"\u003eThe PIM solution mediacockpit from Bertsch Innovation \u003c\/span\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003estood out in the areas of customer performance, customer experience, and technology back in 2022. In particular, we highlighted the software’s ability to adapt to customers’ preferences, an area where the PIM vendor achieved 22 out of 25 points.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"text-align: justify;\" data-mce-style=\"text-align: justify;\"\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003e“We firmly believe that a software’s ease of use determines the value it can generate for an organisation. This is why our solution has flexibility and adaptability at its core – a principle that helps our customers transform their unique processes into efficient digital workflows, thereby accelerating their business value,” says Wolfgang Zingler, CEO of Bertsch Innovation. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"text-align: justify;\" data-mce-style=\"text-align: justify;\"\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003eWhile mediacockpit remains strong in these areas, there has been considerable progress in other parts of The Market Performance Wheel. The most noteworthy result this year is the higher number of points achieved for its marketing performance: While Bertsch Innovation was awarded 19 out of 25 points in 2022, the company could earn as much as 21 out of 25 in this year’s assessment. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"text-align: justify;\" data-mce-style=\"text-align: justify;\"\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003e“Being able to communicate one’s value proposition requires clear messaging as well as consistent and frequent market communication,” says Temel Kahyaoglu, Chief Analyst and CEO of TGOA. “To achieve this, a software vendor needs a marketing organisation that can think strategically and work autonomously on clearly defined short-term and long-term objectives. Bertsch Innovation has made substantial progress in this respect in the past two years, which has turned them into a real thought leader for product content management.”\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"text-align: justify;\" data-mce-style=\"text-align: justify;\"\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003eIn addition to their marketing performance, the German PIM vendor could increase its results for its geographical strategy (12 out of 25 points compared to 11 out of 25 in 2022) as well as its partner performance (from 16 points in 2022 to 17 in 2024). The partner performance is a strong indicator for a software vendor’s ability to scale, which is why the current strategy will help Bertsch Innovation claim and expand its market positioning in the long run. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"text-align: justify;\" data-mce-style=\"text-align: justify;\"\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003eThe MPW is available for free download at \u003c\/span\u003e\u003ca href=\"http:\/\/www.tgoa.com\" data-mce-href=\"http:\/\/www.tgoa.com\"\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003ewww.tgoa.com\u003c\/span\u003e\u003c\/a\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003e. TGOA encourages all questions regarding mediacockpit, Bertsch Innovation, or the Market Performance Wheel and its methodology to be directed to \u003c\/span\u003e\u003ca href=\"mailto:heads@tgoa.com\" data-mce-href=\"mailto:heads@tgoa.com\"\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003eheads@tgoa.com\u003c\/span\u003e\u003c\/a\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003e. Our analysts will take care of any queries and handle all questions, information, and conversations confidentially.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"text-align: justify;\" data-mce-style=\"text-align: justify;\"\u003e\u003cspan style=\"text-decoration: underline;\" data-mce-style=\"text-decoration: underline;\"\u003e\u003cstrong\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003eAbout The Group of Analysts (TGOA)\u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"text-align: justify;\" data-mce-style=\"text-align: justify;\"\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003eThe renowned analyst house The Group of Analysts (TGOA) has been monitoring the enterprise software market with its unique “Market Performance Wheel” analysis methodology since 2010 with the aim of creating transparency for all. Through comprehensive research reports, analyst guides, white papers, and its unique in-house magazine THE GAZETTE, TGOA provides top-notch insights, multifaceted perspectives, and objective information about the main software markets. In addition, TGOA offers holistic advisory services on all topics of digitalisation. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"text-align: justify;\" data-mce-style=\"text-align: justify;\"\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003e\u003ca href=\"http:\/\/www.tgoa.com\" target=\"_blank\" data-mce-href=\"http:\/\/www.tgoa.com\"\u003ewww.tgoa.com\u003c\/a\u003e | \u003ca href=\"mailto:heads@tgoa.com\" data-mce-href=\"mailto:heads@tgoa.com\"\u003e\u003cspan lang=\"DE\" style=\"color: windowtext; mso-ansi-language: DE; text-decoration: none; text-underline: none;\" data-mce-style=\"color: windowtext; mso-ansi-language: DE; text-decoration: none; text-underline: none;\"\u003eheads@tgoa.com\u003c\/span\u003e\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"text-align: justify;\" data-mce-style=\"text-align: justify;\"\u003e\u003cb\u003e\u003cu\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003eAbout Bertsch Innovation GmbH\u003c\/span\u003e\u003c\/u\u003e\u003c\/b\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"text-align: justify;\" data-mce-style=\"text-align: justify;\"\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003eBertsch Innovation GmbH is a leading software manufacturer and professional services provider for omnichannel product and media communication. Our innovative software for product information management (PIM) and digital asset management (DAM), mediacockpit, offers centralised information management, enabling and optimising omnichannel content syndication. This includes classic channels such as web and print, as well as modern client touchpoints like mobile and point-of-sale. Our experienced team has successfully implemented systems for over 1000 customers in the past 20 years. Bertsch Innovation offers software and solutions for all industries handling product master data, digital media assets, and service information. Our customers are active in retail, manufacturing, automotive, and wholesale.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\" style=\"text-align: justify;\" data-mce-style=\"text-align: justify;\"\u003e\u003ca href=\"http:\/\/www.bertschinnovation.com\" data-mce-href=\"http:\/\/www.bertschinnovation.com\"\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003ewww.bertschinnovation.com\u003c\/span\u003e\u003c\/a\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003e | \u003c\/span\u003e\u003ca href=\"mailto:info@bertschinnovation.com\" data-mce-href=\"mailto:info@bertschinnovation.com\"\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003einfo@bertschinnovation.com\u003c\/span\u003e\u003c\/a\u003e\u003cspan lang=\"EN-GB\" style=\"mso-ansi-language: EN-GB;\" data-mce-style=\"mso-ansi-language: EN-GB;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: justify;\" class=\"MsoNormal\" data-mce-style=\"text-align: justify;\"\u003e \u003c\/p\u003e\n\u003c!----\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":49687302832392,"sku":"","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/files\/media.bertsch.mpw.pim_00d00e49-e1d4-4395-a4f1-31df8332aa94.png?v=1721722158"},{"product_id":"the-analyst-atlas-of-product-information-management-2024","title":"THE ANALYST ATLAS OF PRODUCT INFORMATION MANAGEMENT 2024","description":"\u003cp\u003e\u003cstrong\u003eNew Report: The PIM market is expected to reach USD 72.43 billion by 2031.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003e\u003cspan style=\"mso-ansi-language: EN-GB;\" lang=\"EN-GB\"\u003eThe Group of Analysts (TGOA) estimates that the global product information management (PIM) market will reach USD 72.43 billion by 2031, growing at a CAGR of 20.12 per cent. This number includes PIM software products and services and reflects the growing importance of accurate product data for businesses across all industries and countries. In this research report, we analyse the drivers of this growth and take a closer look at the key areas of PIM that have a big impact on companies’ vendor selection processes. We also discuss the overall performance of the vendors covered.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"margin-bottom: 6.0pt;\" class=\"MsoNormal\"\u003e\u003cspan style=\"mso-ansi-language: EN-GB;\" lang=\"EN-GB\"\u003eGiven the increasingly important role of PIM for a multitude of business use cases, the diversity within the market is constantly growing. Niche players are flocking to the market while tech vendors from adjacent software disciplines have started to expand their PLM, syndication or e-commerce offerings with solutions for PIM. This is why for this report, our analysts decided to include a large number of market players and start conversations with them on their specific target groups, their market strategies, and their positioning. This growing heterogeneity is one important growth driver of the market.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe report contains 130 pages, including:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eExecutive Summary\u003c\/li\u003e\n\u003cli\u003eMethodology\u003c\/li\u003e\n\u003cli\u003eReport Focus\u003c\/li\u003e\n\u003cli\u003eThe PIM Market\u003c\/li\u003e\n\u003cli\u003eImplications for Vendor Selection and Implementation\u003c\/li\u003e\n\u003cli\u003eSummary of Market Performance\u003c\/li\u003e\n\u003cli\u003eBest Practices\u003c\/li\u003e\n\u003cli\u003e65 Detailed Vendor Profiles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAny questions? Get in touch with our analysts: \u003cmeta charset=\"utf-8\"\u003e\u003ca data-mce-fragment=\"1\" href=\"mailto:heads@tgoa.com\" title=\"Write an email to our analysts\" data-mce-href=\"mailto:heads@tgoa.com\" target=\"_blank\"\u003eheads@tgoa.com\u003c\/a\u003e\u003cbr\u003eIf you would like to licence the research report, ask our analysts or click below!\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003e\u003ca data-cb-plan-id=\"copy_of_PIM_Atlas_2024\" data-cb-type=\"checkout\"\u003eClick here to purchase the report\u003c\/a\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eVendors covered in this report: 1WorldSync, 4ALLPORTAL, Acquia, Akeneo, Amplifi.io by Pattern, apollon, ATAMYA, Atrocore, BAYARD, Bertsch Innovation, BetterCommerce, Bluemeteor, Bluestone PIM, Catsy, censhare, Contentserv, eggheads, Entitys, Ergonode, Gepard, Goaland, Heavendata, Icecat, Image Relay, Informatica, inriver, insightsoftware, Jasper PIM, KatanaPIM, Kittelberger, Kontainer, Litium, Lobster, Lumavate, myview systems, Novomind, Noxum, On Page, OneTimePIM, Pimberly, Pimcore, Pimics, PIMsimple, PIMworks, pirobase imperia, Plytix, Precisely, Prodexa, Propel, Quable, Rierino, Roima, Sales Layer, Salsify, SAP Commerce Cloud, Scayle, SkyPIM, Stibo Systems, Struct, Surefront, SyncForce Circular PIM, Syndigo, Talkoot, Thron, Viamedici\u003c\/p\u003e","brand":"The Group of Analysts","offers":[{"title":"Default Title","offer_id":50342790725896,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/files\/0_47145e27-3524-49e4-827c-d402acd4ff37.png?v=1731601933"},{"product_id":"bertsch-innovation-in-the-pim-atlas-2024","title":"BERTSCH INNOVATION IN THE PIM ATLAS 2024","description":"\u003cp\u003e\u003cstrong\u003eVendor Recognition\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eDownload the vendor profile of Bertsch Innovation along with an excerpt of \u003ca href=\"https:\/\/tgoa.com\/products\/the-analyst-atlas-of-product-information-management-2024\" title=\"To The Analyst Atlas\" rel=\"noopener\" target=\"_blank\"\u003eThe Analyst Atlas of Product Information Management 2024\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003eBertsch Innovation was named Top Vendor by the TGOA analysts for the category \u003cstrong\u003etechnology \u003c\/strong\u003eand was awarded with a \u003cstrong\u003ebest practice\u003c\/strong\u003e for their industry leadership.\u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/files\/SYNCFORCE.VENDOR.RECOGNITION.png?v=1734349045\" width=\"438\" height=\"152\"\u003e\u003c\/p\u003e\n\u003cp\u003eView all analyst content on Bertsch Innovation \u003ca href=\"https:\/\/tgoa.com\/collections\/bertsch-innovation\" target=\"_blank\" title=\"See all TGOA content on Bertsch Innovation\" rel=\"noopener\"\u003ehere\u003c\/a\u003e. \u003c\/p\u003e","brand":"BERTSCH INNOVATION","offers":[{"title":"Default Title","offer_id":50476809027848,"sku":null,"price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0492\/4601\/1545\/files\/0_f13e8135-1734-44f1-a827-3fff9fbd417e.png?v=1734350891"}],"url":"https:\/\/tgoa.com\/collections\/bertsch\/catsy+insightsoftware+kittelberger.oembed","provider":"The Group of Analysts","version":"1.0","type":"link"}